In the opening of this video series, I discussed the importance of CRM. CRM stands for customer relationship management. It’s the bedrock and the start of somebody’s career. We know that it is so important that we actually provide it for free to every one of the agents who work here in our office. I […]

When we’re coaching realtors at our firm, we often talk about CRM. For those unfamiliar with the term, one of their first questions is what is a CRM? CRM stands for Customer Relationship Management, a crucial concept in all sales, and certainly crucial in real estate sales. You’ve got long-term client relationships and you need […]

In the current real estate market we are tracking many trends, one major trend is the difficulty that some buyers and Realtors are facing in getting offers accepted. According to the National Association of Realtors, buyers are submitting 6 offers before they’re receiving their first acceptance. That’s a tough position for buyers to be in.  […]